Post-Covid Industry Shift Research

Understand the shifts in industries and define risks and opportunities for a technology-based B2B company

Panasonic Connected Solutions


Conducted desk research and a series of interviews to understand the emerging industry shifts since the start of pandemic. Expert interviews in 5 key industries – manufacturing, logistics, retail, entertainment and workstyle – provided a first-hand insight as to what to expect in the future.

  • Desk research

  • Expert interviews

  • Stakeholder interviews

  • Research analysis workshop

  • Defining opportunities


I created three cross-industry keywords that summarise the post-Covid industry shift as well as the opportunity areas for each industry. The final delivery included the full research report and I made a presentation to over 100 audience members.